Event Details

Given the current heightened health situation regarding COVID-19, this email is being sent to inform you that our Future-Proofing your Organization with Data program on 18 March 2020 from 9:30am - 11:30am here at AMCHAM Executive Office is POSTPONED.

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AMCHAM invites you to its second Digital Transformation Series talk of the year on 18 March 2020 at AMCHAM Executive Office from 9:30am - 11:30am, with a focus on how, as trust has become a force in today's market, a company needs to increase credibility, relevance, and reliability to earn consumer trust, and one way to do so, is by being an insight-driven organization.



This talk on trust in the digital age will be presented by James Lyne, Chief Strategy Officer, at Consider iProspect. He takes a look at how in an era of fake news, digital disruption and questions over brand safety, how it will be companies that focus on credibility and reliability that will rise to the top. Companies can future-proof themselves with data-driven marketing strategies. He will discuss new developments and important changes affecting how consumers expect more from brands. You will get a better understanding of CRM, business decision making in a trust economy, and closing gaps in the consumer journey with data.



Our second presenter, Leonard Jayamohanis, Director, Analytics & Cognitive, at Deloitte Consulting SEA, will walk you through how to become an insight-driven organization (IDO). An IDO is one that entrenches data, insight, and reasoning into the decision-making processes of the organization. It not only turns analytics into a core capability across your organization, but it also promotes a culture of data-driven decision-making. In essence, it gives everyone access to the insights they need to inform their decision-making, tackle complex business problems and answer the 'what's next' question.



Tickets start from RM50 - a light breakfast with coffee/tea will be served. Please register today!



For more information contact our events team at events@amcham.com.my or call 03-2727 0070

Speakers

  • James Lyne (Chief Strategy Officer at Consider iProspect Sdn Bhd)

    James Lyne

    Chief Strategy Officer at Consider iProspect Sdn Bhd

    James joined Consider iProspect at its inception in 2013, having previously led digital initiatives for a UK based logistics business. As Chief Strategy Officer of Consider iProspect, James leads the businesses strategic direction and growth, and has spent the last 3 years developing the companies core offerings in CRM and data consulting.

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  • Leonard Jayamohan (Director, Analytics & Cognitive Department of Deloitte Consulting SEA)

    Leonard Jayamohan

    Director, Analytics & Cognitive Department of Deloitte Consulting SEA

    Leonard Jayamohan is very passionate about the use of technology to deliver competitive advantage. With close to 30 years of experience across Enterprise, Factory Automation, Supply Chain, Design, Geospatial and Big Data Systems, Leonard has a deep understanding of the value of data and available datasets to drive value from analytics.
    Leonard spent the last 10 years working on Big Data, IoT, Cloud and Advanced Analytics. He is a respected expert and speaker in the areas of Big Data, Data Logistics, Machine Learning and AI. Some of the key projects he was responsible for leverages big data technologies for next generation enterprise data warehouse, geospatial and temporal analytics for location intelligence, artificial intelligence for support systems and block-chain for track and trace of supply chain components across an ecosystem.

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Venue

AMERICAN MALAYSIAN CHAMBER OF COMMERCE

Level 10, Bangunan Faber Imperial Court, Jalan Sultan Ismail, 50250
Kuala Lumpur, Malaysia

If you have any questions please contact Events

Contact Organizer

+60 327270070

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