With the commencement of events, Invest Selangor Bhd is confident of organising a successful hybrid event this year after a fully online event was organised last year. To get the Selangor International Business Summit 2021 off to a good start the state investment arm has allocated RM11 million for the whole development and management of the summit which will be held both online and physically.
Scheduled to take place on 18 November 2021, SIBS is the largest investment event held by the Selangor State every year, however, due to the pandemic, the event had to be moved online but still retained its attractiveness. CEO Datuk Hasan Azhari Idris said with the hybrid model the allocation will be used for the development and maintenance of the business portal as well as the marketing and development of nine main and concurrent events at SIBS 2021.
“Our main objective of organising SIBS this year is to assist our entrepreneurs and business community to restart their business and networking activities after about one and a half years of a movement control order.
Part of the allocation will be for advertisement and promotion, the rental of the ballroom, conference and exhibition halls, and other miscellaneous expenses.
This year, Invest Selangor is expecting regional participation including about 500 exhibitors who will take part in the exhibitions. Additionally, there will be three international conferences and each would have a minimum of 150 participants.
This will the first large-scale event to be organised this year after a long lockdown and exhibitions have been largely not permitted until now. All eyes will be on how SOP’s will be maintained and the capacity allowed into each hall, Health Minister Khairy Jamaluddin had iterated that events and exhibitions will be the last activity permitted under the sectors reopened.
